Reliance Reliance is one of the biggest players in Indian retail industry. Lot of complications are involved in ascertaining the perception like firstly, retaining is a service which is intangible and secondly, it is very difficult to understand how the customer perceived.
At each exit of Big Bazaar, they use alarm systems or Electronic Article Surveillance system, which detects the products that has attached tags or not. The various departments in the store are as follows: Big Bazaar has an official website, FutureBazaar. To know the frequency of the customers visiting the store.
Big bazaar is not just another hypermarket. It is very important for any company to know how the customers perceive their products, services or the organization as a whole.
Whether customers know the private label product or not.
Types of Research Design: Exploratory research focuses on the discovery of the ideas; the major purpose of this study is to identify the problem. It is used in making comparison between two or more series of data.
Percentage analysis is used to determine relationships between the series of data. We underestimate how many people are going to fly and that s why our airports get crowded.
They are known as category killers as they focus on specific categories, 14 such as electronics and sporting goods. Is se sasta aur accha kahi nahin. Exploratory study is used in the initial phase of the research.
It is the basic sampling technique where we select a group of subjects, a sample, for study from a larger group, a population. Secondary data includes those data, which are collected for some earlier research work and are applicable in the study, the study researcher has presently undertaken.
The companies should be dynamic and should update themselves according to the changing needs of the customer. To study about customer preference on service provided by big bazaar. As a result, the India retail industry is expected to grow further in the future days.
Just as sensory perception relates to how humans perceive and process sensory stimuli through their five senses, consumer perception pertains to how individuals form opinions about companies and the merchandise they offer through the purchases they make.
Researchers at the School of Business Administration at LaSalle University and LeBow College of Business at Drexel University considered several factors, including price perception -- whether consumers believed they were being charged fair prices -- in determining whether online shoppers would make repeat purchases through the same website.
So the study tried to get the responses almost all kinds of respondents. And the sales force at Big Bazaar along with the executives is prepared for them.
Price Perception While mass merchandisers such as Wal-Mart emphasize low prices as an inherent virtue, upscale merchants attempt to emphasize quality and value for money to appeal to potential customers.
To know the gender, marital status and occupation of the respondents visiting the store. The source of secondary data for this research is mainly internet.
Big Bazaar specifically target young, working professionals, home makers who are primary decision maker. Rather it means that the situation of interests is checked and the relevant facts, actions and behaviour are recorded.
The type of the research design used was the descriptive research design and the sampling procedure that was followed was non probabilities convenience sampling. Pantaloon is one of the biggest retailers in India with more than stores across the country.
The value for money proposition is so ingrained in the Indian consumers mind that he needs to be shown true value all the time.
Introduction 10 The Indian retail industry is the fifth largest in the world. A good research decision will ensure that the data collected is relevant to the objectives to be achieved.
In the present study an attempt is made to find out the customer satisfaction during purchase in retail outlets based on customer survey.
A research design is a method and procedure for acquiring information needed to solve the problem. It includes surveys and fact finding enquiries of different kinds.
Coming to our study customer perceptions can give a lot of inputs and scope for improvement, lots of customers across all the ages, income groups and occupations visit the store. However, in the retail industry they find a negative relationship between satisfaction and profitability which may be because benefits from increased satisfaction can be exceeded by the incremental cost in retail.
It can be mentioned here that, the share of organized sector in was 7. Coming to our study customers perception scan give a lot of inputs and scope for improvement lots of customers across all the ages income groups and occupations visit the store. It caters to every need of your family.
FutureBazaar is an online business venture of Future Group, which sells an assortment of products such as fashion, which includes merchandise for men and women, mobile accessories, mobile handsets and electronics like home theatres, video cameras, digital camera, LCD TVs, kitchen appliances and many more.A.
RESEARCH PROJECT REPORT ON “Consumer Perception toward Big Bazaar” SUBMITTED FOR THE PARTIAL FULFILLMENT OF. A STUDY ON CONSUMER PERCEPTION OF RETAIL OUTLET WITH REFERENCE TO BIG BAZAAR,CHENNAI By killarney10mile.comI A PROJECT REPORT Submitted To The FACULTY OF BUSINESS ADMINISTRATION We will write a custom essay sample on Research on consumer perception toward big bazar or any similar topic specifically for.
A RESEARCH PROJECT REPORT ON “Consumer Perception toward Big Bazaar” SUBMITTED FOR THE PARTIAL FULFILLMENT OF 4/4(12). International Refereed Research Journal A STUDY ON THE CONSUMER PERCEPTION TOWARDS PRIVATE LABEL BRANDS WITH SPECIAL REFERENCE TO BIG BAZAAR, COIMBATORE, TAMIL NADU killarney10mile.comishnan, Assistant Professor, KSR School of Management, Table:5 Consumer Perception Towards Future Purchase of.
The main objective of this research is to examine consumers’ perception towards online shopping with a specific focus on convenience and security on consumer market in Malaysia. Studies of this nature conducted quite extensively in.
International Journal of Scientific and Research Publications, Volume 3, Issue 9, September 1 ISSN killarney10mile.com A Comparative Study of Customer Perception toward E-banking Services Provided By Selected Private & Public Sector Bank in India determines the consumer’s perspective on internet banking adoption.